ROYALCANIN USA NAMES KEITH LEVY AS NEW PRESIDENT
ST. CHARLES, Mo.,U.S.A., February 20, 2012 - ROYAL CANIN, a global leader inHealth Nutrition pet food for dogs and cats, today announced that it hasappointed Keith Levy to the role of president of ROYAL CANIN USA.
Keith has strong sales and marketing credentials, havingspent the last 24 years with Anheuser-Busch InBev, building some of the largestconsumer brands in the world. Duringthat time, he took on successively broader roles within the organization, mostrecently as chief marketing officer. Inthat position, he provided strategic direction and leadership to the business,resulting in sales growth, market share advances, increased profitability, andbrand value.
“We are fortunate to have someone of Keith’s caliber andexperience to lead ROYAL CANIN USA,” said Serge Dubé, regional president of theAmericas. “Our goal is to provide morepets with the optimal nutrition for health and this is an important market forus.”
Levy, talking about his new role said, “What first drew meto the company was the passion of its associates and the quality of itsproducts. I was immediately connected tothe brand through my love for cats and dogs and am excited about theopportunity to be part of a growing business dedicated to providing the bestnutrition for pets.”
About ROYAL CANIN
Founded by a veterinarianin 1967, ROYAL CANIN is a leader in the scientific advancement of petnutrition. With more than 40 years ofexperience in the animal health and nutrition industry, the company pridesitself on putting the pet first. Throughpartnership with pet nutritionists, veterinarians and breeders, ROYAL CANIN appliesthe most relevant research to ensure dogs and cats receive the bestnutrition. Royal Canin® brand diets areavailable at veterinary hospitals and pet specialty stores nationwide.