British Shorthair adult jumping in black and white with a red ball with a stop watch illustration behind

Healthy activity requires play

Playtime is key to keeping your cat stimulated, active and at a healthy weight. The amount of exercise varies based on factors such as their age, weight and breed.

Maine Coon kitten in black and white lying down in front of a growth curve illustration

Healthy growth lasts a lifetime

Losing weight is more difficult than preventing weight gain in the first place, so it's important that healthy habits and behaviours are set from day one.